This Privacy Policy explains how gmaplead.com collects, uses, and protects information when you use our website, dashboard, local-business research tools, audit reports, and related services.
Operator and Contact
This policy applies to gmaplead.com, currently operated by an individual based in Hawaii, United States. If operation transfers to a limited liability company, corporation, or another legal entity, this policy will be updated to identify that operator. Questions or privacy requests can be sent to [email protected].
1. Information We Collect
Account Information
When you create an account, we collect information such as your email address, name, authentication provider, account settings, security settings, and login/session information.
Billing and Trial Information
If you start a trial or subscribe to a paid plan, we store plan status, trial dates, usage counters, Stripe customer identifiers, subscription identifiers, and billing period details. Stripe processes payment details. We do not store full card numbers.
Product Usage Data
We collect usage data needed to operate the product, including:
- Search keywords, locations, filters, selected listing depth, and result-count preferences
- Businesses saved to your watchlist or tracker
- Business statuses, tags, notes, and saved preferences
- Verification, enrichment, audit, export, and usage counters
- Feature flags, maintenance state, and error diagnostics
Lead, Website, and Audit Data
The Service processes public business listing data, website URLs, website status, review signals, public contact details, technology signals, screenshots, PageSpeed metrics, AI-assisted recommendation inputs and outputs when configured, and audit report outputs. If you add notes or contact details to the tracker, we store that content for your account.
Analytics and Device Data
We use Google Analytics 4 to understand site traffic and product usage when analytics is enabled. Google Analytics may collect information such as pages viewed, events, approximate location, device/browser information, referrer, and identifiers such as cookies or similar technologies. We use this data to improve the Service, not to sell personal information. Google explains how Analytics data may be used at support.google.com/analytics/answer/7318509 and policies.google.com/technologies/partner-sites.
2. How We Use Information
We use information to:
- Provide, secure, and maintain the Service
- Authenticate users and manage accounts
- Run searches, business research, opportunity traits, verification, enrichment, and audits
- Generate, store, and re-sign audit PDF links
- Track trials, plans, quotas, usage limits, and billing status
- Provide customer support and account communications
- Debug issues, prevent abuse, and improve product quality
- Measure traffic and usage through analytics
- Comply with legal obligations and enforce our Terms
3. Public Business Data
Many results in the Service come from publicly available business listings, business websites, and third-party data providers. Public business data may be cached and reused across accounts to improve performance, reduce duplicated third-party requests, and keep costs manageable. Your private account data, notes, tags, saved leads, and settings are not shared with other users.
4. Third-Party Services
We use trusted third-party providers to operate the Service:
- Supabase: authentication, database, storage, and account infrastructure.
- Stripe: checkout, subscriptions, billing portal, invoices, and payment processing.
- DataForSEO: Google Maps business listing data based on search keywords and locations.
- Brave Search and other search providers: website verification and public web discovery.
- Google Analytics: traffic and usage analytics when enabled. Google explains how it uses data from sites and apps that use its services at policies.google.com/technologies/partner-sites.
- Google PageSpeed Insights: website performance diagnostics used in audit reports.
- Anthropic: optional AI-generated audit recommendations when the feature is configured.
- Internet Archive: public Wayback Machine signals for website history, when enrichment is enabled.
We do not sell your personal information or intentionally share it for cross-context behavioral advertising.
5. Cookies and Tracking
We use cookies and similar technologies for authentication, security, session management, preferences, and analytics when enabled. Google Analytics may set or read cookies to measure usage. You can control cookies through your browser settings, but disabling essential cookies may prevent login or account features from working.
6. Data Retention
We keep account data while your account is active or as needed to provide the Service, comply with legal obligations, resolve disputes, and enforce agreements. Usage counters generally reset by plan period, but records may remain in logs or backups for a limited time.
Public business data, snapshots, verification results, enrichment results, screenshots, and generated audit metadata may be retained to support caching, historical analysis, and report re-downloads. If you delete your account, we remove or anonymize account-specific data within a reasonable period unless retention is required by law, security, billing, or fraud-prevention needs.
7. Data Security
We use reasonable technical and organizational safeguards, including encrypted connections, managed authentication, access controls, database security policies, and third-party providers that maintain their own security programs. No system is perfectly secure, and we cannot guarantee absolute security.
8. Your Choices and Rights
Depending on where you live, you may have rights to:
- Access the personal information we maintain about you
- Correct inaccurate account information
- Request deletion of your account or personal information
- Export data available through the product
- Object to or restrict certain processing
- Opt out of marketing emails, if we send them
To make a request, contact us at [email protected]. We may need to verify your identity before completing a request.
9. Children's Privacy
The Service is intended for business users and is not directed to children under 18. We do not knowingly collect personal information from children.
10. International Use
We and our service providers may process information in the United States and other countries. By using the Service, you understand that your information may be processed outside your state, province, or country.
11. Changes to This Policy
We may update this Privacy Policy as the product, laws, or third-party services change. If changes are material, we will provide notice through the Service, by email, or by updating the date above.
12. Contact
Questions about this Privacy Policy can be sent to [email protected].